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Ads seldom rely on information alone to make their point. Most aim for an emotional response to help the message land. They may tug at your heartstrings or tickle your funny bone, play on your deepest fears and insecurities, even make your blood boil. The stronger the emotional hook, the



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Last week’s violence in Northern Ireland, not really a “protest” but an organized pogrom, is being seized on by the British and international hard right as further evidence “out-of-control immigration” is fuelling justifiable anger of the beleaguered (and soon to be replaced) white majority. This is a steaming heap of



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Aza Raskin did not mean to break anything. He just wanted to make scrolling easier. It was 2006, and this interface designer was annoyed by the little button you had to had to click at the bottom of a webpage to load the next one. So he removed it. The